Ben Kocinski is an American illustrator who was born and lives in Minnesota. Just like Luke Lieske, he is a true lover of the vast plains of “the Old America”. It is on these values and inspiration that we wanted to work with Ben to keep all the integrity of his work. To illustrate these deep American roots, we have created a “Western” artwork with the traditional cowboy on his mount. For the “nature” side, he worked on a visual outline with clean lines featuring the great north forest king: The Bear! Two very different creations but symbolizing to his eyes a part of the American identity.
Ben also draws inspiration from the US 1930’s advertising campaigns to which he associates typography works always very relevant.